Pharma wades into the world of virtual reality marketing

Why to use VR and 360° videos in Pharma industries, especially for communication ? Because like in any other domains, it’s immersive and engaging ! In the realm of marketing,…

Expect augmented reality to come up big for pharma marketers

Today augmented reality could be use for many thing in healthcare : to educate professionals, to share with customers or to help them to visualize new concepts. As Arno Sosna (Veeva Systems)…